Rauw Alejandro
Despacito is a song by Puerto Rican singer Luis Fonsi, and Daddy Yankee became the song most streamed within less than six weeks. This mix of reggaeton and pop music has not only brought an interest to the genre, but as well to Latin music as a whole. Billboard's Top 100 featured two songs that were Spanish predominantly, as well as four tracks in 2016. In the midst of Despacito's fame in 2017 there were 19 mostly Spanish tracks which made it into the top 100. And in 2020 it was 41. Justin Bieber remixed Despacito 2017 as a bilingual rendition. In the following months, several artists collaborated with reggaeton superstars such as Drake as well as Bad Bunny with MIA (2018), Madonna and Maluma with Medellin 2019. The year 2000 saw a number of reggaeton artists were expressing displeasure at its inclination towards mainstream, but a new generation, led by Rauw Alejandro was determined to keep reggaeton evolving. He often used electronic dance as well as different styles.
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